The story of simpego
simpego is a young and fresh insurance startup from Zurich-Altstetten. Fully digital, it offers innovative insurance solutions for cars, motorcycles, classic cars, household contents and buildings.
In the very first quarter, simpego wins the “Excellent Service” award from FraLytics.
Various innovations are planned for the current year, which cannot be communicated currently.
To be continued … Check back in a few weeks for more! To be continued … Check back in a few weeks for more!
In 2022 simpego’s household & personal liability insurance was named the best insurance in Switzerland.
At the end of the year, simpego’s offering will be expanded to include Italian as a third language.
The year of the rebranding: Dextra Versicherungen AG becomes Simpego Versicherungen AG. As of February 1, 2021, Dextra Auto will be renamed Simpego and new insurance products will be offered in the first quarter.
Dextra Auto is growing unstoppable! Once again, sales more than doubled compared to the previous year, reaching over CHF 21.6 million at the end of the year. In just three years of operations, the start-up became a contender for the list of the 30 largest insurance companies in Switzerland. Similarly, Dextra Auto was able to raise finance again in 2020. A total of 50 million CHF of capital has now been invested in the company. Numerous press reports confirm Dextra as an extremely attractive product with the shortest and most understandable terms and conditions in Swiss car insurance.
simpego (at that time still operating under the name Dextra Insurance) was voted Top Swiss Fintech Startup 2020 by the fintech community.
The year in which Dextra Auto’s sales in Switzerland almost tripled to CHF 9.5 million and the company became the tenth-largest car insurance company in Switzerland by the end of the year. To finance this growth, shareholders invested additional capital in Dextra Auto. Likewise, Dextra Auto implemented a wide variety of technological innovations in the Swiss auto insurance market. For example, it launched the first two “pay as you drive/pay how you drive” products in the Swiss market with partners kasko2go and autosense. Together with OCC, it also launched the first online insurance offer for old and young timers in Switzerland. In the fall, Dextra Auto also became active in western Switzerland.
On January 1, 2018, the official go-ahead was given and the first customers in German-speaking Switzerland were insured via the newly launched platform. By the end of the year, the product offering was significantly increased and digital distribution channels for intermediaries and brokers were also established. In addition, a renewed financing round took place in October. As of December 31, 2018, Dextra Auto reported sales of CHF 3.4 million.
This year, Dextra Auto was able to finance itself with external capital for the first time. Dextra Auto’s lead investors were Pax Versicherungen from Basel and the insurance group die Bayerische from Munich. In addition, Dextra Auto received a license from FINMA in November 2017 to sell car insurance in Switzerland and the Principality of Liechtenstein. The technical basis for the online sale of car insurance was developed together with the IT partner and German start-up sum.cumo.
Dextra Versicherungen AG (Dextra Auto) was founded in 2016 as a start-up and spin-off of Dextra Rechtsschutz AG with a share capital of CHF 1 million. Its goal was to establish an insurance company in the market for car insurance that digitizes insurance processes as far as possible. Based on modern technological innovations (machine learning and artificial intelligence), the young company aimed to offer the best price/performance ratio, the best customer service and the most comprehensive product on the market.